TacticOneSEO and AI search: where should your brand start?

Ecommerce AEO for ChatGPT, Perplexity and Gemini.

Help shoppers discover and understand your products in AI answers. We improve content, product information and authority across ChatGPT, Perplexity, Gemini, Google AI Overviews and AI Mode.

Smiling shopper on the phone carrying shopping bags
Two people in Mott & Bow denim and tees on a city street
Mott & Bow
A founder checks an order on her phone while packing parcels at her laptop

Ecommerce brands we’ve worked with

  • Nectar
  • DreamCloud
  • Mott & Bow
  • Siena
  • Awara
  • Hello Molly
  • Gingham & Heels
  • Dog Friendly Co.
  • Hampui

One search strategy. Engine-specific measurement.

AEO (answer engine optimization), GEO (generative engine optimization) and LLM SEO are related names for work on AI discovery. We define the engines, questions and outcomes in scope rather than treating every platform as identical.

  • ChatGPT, Perplexity and Gemini
  • Google AI Overviews and AI Mode
  • Claude and other engines when relevant to your audience

Traditional search and AI discovery work together. An AI mention, a citation and a referral visit are different measures.

  • Google
  • ChatGPT
  • Gemini
  • Perplexity
  • Claude

1.Delivery

An AI search agency that does the underlying work.

A strategist planning on a whiteboard

Establish your AI visibility baseline

Build an agreed set of category, product and comparison questions. Record the engine, date, market, answer, mentions and cited URLs. Repeat the sample to understand variability.

  • Category questions: what shoppers need
  • Comparison questions: how products differ
  • Product questions: fit, use and suitability
A shop owner checks stock on the shelves with a tablet

Make products easier to understand

Review product specifications, attributes, collection descriptions and FAQs. Resolve missing or conflicting information and check that structured data matches visible content.

  • Accurate product and availability information
  • Crawlable pages and useful internal links
A creator filming at her desk with lights and a camera set up

Publish useful answers and build authority

Create buying guides and comparisons that answer real customer questions. Identify relevant editorial sources and outreach opportunities using the evidence from your baseline.

  • Substantiated product claims
  • Brand-reviewed content
  • Relevant editorial coverage
A fashion founder taking a call at her laptop

Measure changes without overstating attribution

Track mentions and citations across the same question sample, then review identifiable AI referrals and conversions separately. Report what changed, what was shipped and what remains uncertain.

  • Sampled visibility, not shopper impressions
  • Referral revenue where measurable
  • Separate SEO and AEO outcomes

2.Client work

Ecommerce experience, with published results.

This is an SEO case study, not evidence of an AEO outcome. Revenue and keyword figures are reported in the published case study; their comparison periods are not specified. The traffic result covers 12 months.

Two people in Mott & Bow denim and tees on a city street
Mott & Bow

Mott & Bow reported 48.1% organic revenue growth.

The SEO program addressed technical issues, collection opportunities, content and links. See the published account of the work and its measurement limits.

48.1%
Reported organic revenue growth
2,196%
Reported organic traffic growth over 12 months
60.2%
Reported growth in organic keywords
Read the case study
Photo: mottandbow.com

3.Delivery

Clients on working with our team.

“TacticOne has delivered remarkable growth for our brands NectarSleep and DreamCloud, over the years. Their strategic approach and end-to-end ownership of projects drove our brands to achieve outstanding SEO success. I highly recommend Sid and TacticOne for their SEO expertise and results-driven approach.”
Gil EfratiCMO, Resident
Gil Efrati
Mark BaartseOutsourced CMO
“A lot of SEO agencies have meetings over the meeting and endless discussions. With tacticone I found you can just give them a good brief and they will respond intelligently and get stuff done.”
Bronet JacobsonDigital Growth Marketing Manager
“They are very collaborative, have great communication, and are very effective in producing the results we need, particularly in the last six months when the expectations for high-quality links has jumped. They have really lifted their game.”
Miss Amara

4.Questions

AEO and AI search, explained clearly.

Can you get us listed in ChatGPT or Perplexity?

We improve the information and authority that support discovery, but cannot guarantee a recommendation or placement. Answers vary by engine, question, context and time.

Is this AI-generated SEO content?

No. The service focuses on how shoppers discover your brand through AI search. Content is reviewed for accuracy, usefulness and your brand voice; producing more pages is not the objective.

Does AEO replace ecommerce SEO?

No. Crawlable pages, accurate product information, useful content and authority remain valuable. Google says its existing SEO practices apply to AI Overviews and AI Mode, without special AI markup. We add engine-specific monitoring and content work where the evidence supports it.

How do you measure success?

We agree a repeatable prompt sample and report mentions, citations and answer accuracy by engine. We also review identifiable referral visits, conversions and revenue. Sampled visibility does not measure total user exposure, and AI-assisted purchases cannot always be attributed.

Do you have an AEO case study?

The client case study on this page documents ecommerce SEO work. We do not present its traffic or revenue results as AI-search outcomes. Your AEO engagement starts with its own baseline and agreed reporting method.

See where AI search finds your brand today.

Discuss a review of your visibility in ChatGPT, Perplexity, Gemini and Google AI search, with a clear scope and next steps.